The EPK Guide: HOW TO BUILD AN EPK THAT ACTUALLY GETS YOU BOOKED
14,90 € (+ 19% vat)
An EPK is the first thing a booker or journalist sees. Most don’t get a second look — not because the music isn’t good, but because the document isn’t doing its job.
The EPK Guide walks you through everything that makes the difference: what belongs in your EPK and why, how to structure it so the right information reaches the right person, and how to build a visual language that actually reflects your artistic identity.
Six sections. Checklists, explanations, a real project used as a case study throughout, and a fillable visual identity brief to work from.
Downloadable PDF. Use it once to build your EPK. Keep it as a reference for every update after that.
What it includes:
1. Your Story: before you start building – what makes you special?
2. Cover Page: what makes an image strong enough to carry the whole document
3. Press Page: everything a journalist needs, structured so they can find it
4. Booking Page: the data and logistics that turn interest into a booking
5. Visual Identity: color, typography, photography, and graphic elements explained through a real EPK project
6. Common Mistakes: nine errors to check before every send